1953 Press Photo James Zeder, Chrysler Corp. VP & Director of Engineering

James Zeder, Chrysler Corp. VP & Director of Engineering --- James Zeder --- $1 Million Car-Making Show Due -- Chrysler Corp. will hold a $1 million engineering show starting Saturday in Municipal Auditorium and running through the 26th. The show, called "New Worlds in Engineering," includes 100 audience-participation displays of how American autos are made. The displays include all phases of car-making from motor construction to sun-filtering window glass. Opening speakers on the program will be Abram vanderZee, vice president of Chrysler Corp. in charge of all sales, and James Zeder, vice president and director of engineering. They will speak at a luncheon tomorrow at The St. Charles for Louisiana Chrysler dealers.

Photo is dated 1953.

Photo measures 8 x 10.25 inches.