1973 Press Photo Customers receive bonus bucks as they enter new Schwegmann's.

Schwegmann Tall Timbers, the tenth Schwegmann Giant Supermarket in the Greater New Orleans area, celebrated its opening today with ribbon-cutting ceremonies and by giving free dollar bills to customers as they walked into the store. The store is located at 4400 Woodland Drive at General DeGaulle Drive and is bounded by Woodland Highway and the proposed Dixie Freeway.

Photo is dated 1973.

Photo measures 10 x 8.25 inches.