1983 Press Photo New Salt-Free Diet Rite Cola Advertisements - mjp31181

New Salt-Free Diet Rite Cola, introduced August 18 by Royal Crown Cola Co. is the nations first salt-free diet soda soft drink. The new formulation, with Nutrasweet (aspartame), yields a salt or sodium-free caffeine - and calorie free cola that eliminates the aftertaste often associated with diet beverages.

Photo is dated 1983.

Photo measures 8 x 10 inches.