1958 Press Photo Matchbox Collector

An effective idea for advertising: had the tobacconist Hellmuth Mohr from Bremen. He "prepared the walls of his shop with more than a thousand match-boxes from all over the world which he had brought to him by sailors who a the main customers of his, from all parts of the world.

Photo measures 6 x 8 inches.

Photo is dated 12-30-1958.



Photo back: